Peijie Hotpot’s Local Treasures Project: Discovering Authentic Chongqing Flavors

At Peijie Hotpot, we believe that every ingredient tells a story. This belief led us to launch the “Local Treasures Project”, a journey across Chongqing’s 38 districts to uncover unique regional ingredients, especially those recognized as intangible cultural heritage. The goal is simple: bring authentic, culturally rich flavors from Chongqing directly to our diners, whether in China or in Amsterdam.

The project began with research teams traveling through rural towns, mountains, and river valleys, meeting local producers and artisans. From the golden bamboo shoots of Jinfo Mountain to hand-crafted sausages in Wulong, we discovered a wealth of ingredients that carry generations of tradition. Each ingredient reflects not just taste, but the history, climate, and local life of its origin. By sourcing directly from these regions, we ensure that diners at Peijie Hotpot experience Chongqing’s culinary heritage in its purest form.

One standout discovery was the Meishan fermented pickles, dating back to 1902. Carefully nurtured by time and natural microorganisms, these pickles have a vibrant, tangy flavor that perfectly balances the fiery hotpot broth. Used in dishes like heritage fried rice, they transform a simple meal into a taste of history. Every bite evokes the craftsmanship, patience, and care of local artisans.

Another treasure is the selection of premium regional meats. Peijie Hotpot works closely with local slaughterhouses and farms to source the freshest beef, lamb, and pork. By maintaining a cold chain from the origin to the table, we guarantee not only freshness but also the integrity of flavor. This approach is consistent across all categories, from fresh vegetables to handmade condiments, ensuring that every ingredient contributes to a truly authentic hotpot experience.

The Local Treasures Project also emphasizes sustainability and traceability. We document the origin of each ingredient, share stories of the producers, and highlight their traditional methods. This transparency allows diners to appreciate not just the taste, but the culture, labor, and environment behind every dish. It’s about making food a bridge between regions and people, connecting diners in Amsterdam to the rich landscape and heritage of Chongqing.

At Peijie Hotpot, the experience goes beyond eating. Our menu, shaped by the Local Treasures Project, showcases seasonal and regional highlights, encouraging diners to explore new flavors and combinations. Every dish tells a story—from the fiery red oil broth enhanced by heritage chili peppers to the delicate textures of hand-selected vegetables. The communal nature of hotpot, where ingredients are cooked and shared at the table, allows diners to engage with both the food and each other, reflecting the social essence of Chongqing dining.

This project also aligns with our commitment to quality and tradition. By investing time in sourcing, understanding, and preserving these local treasures, Peijie ensures that every dish is consistent in taste, culturally meaningful, and memorable. It’s not just about eating; it’s about experiencing Chongqing through flavors, textures, and stories.

For diners in Amsterdam, the Local Treasures Project is a bridge to China’s southwest. When you dip a bamboo shoot, sausage, or fermented pickle into our spicy broth, you’re tasting generations of craft and culture. Each ingredient carries a piece of Chongqing, bringing authenticity, freshness, and history to the table. It’s a journey you can share with friends and family, where every bite sparks conversation and curiosity about the origins of your food.

At Peijie Hotpot, we see food as more than nourishment—it’s a living narrative of place, people, and tradition. The Local Treasures Project ensures that Chongqing’s culinary heritage continues to thrive, delighting diners around the world and keeping the city’s flavors alive in every hotpot pot.